alt-J return with new single ‘Hard Drive Gold’.
The band’s new album ‘The Dream’ is out on February 11th, and it’ll be followed by a string of live appearances.
Album cut ‘Hard Drive Gold’ is online now, and it’s a dazzling, direct return, the punchy follow up to 2014’s guitar-driven ‘Left Hand Free’.
Surging with electricity, ‘Hard Drive Gold’ comes equipped with visuals co-directed by the band’s own Joe Newman.
The musician has been extremely involved in alt-J’s visual output to date, but this new video represents a definitive step up.
He comments: “Growing up enjoying cinema greatly I saw our music videos as opportune moments for directors to create stories purely and so we the band did not appear in our videos. By avoiding cuts to a band playing in an ‘aeroplane hanger’ the audience could focus on the cinema over the indie band music video tropes.”
“I had ideas for videos that I passed on to directors to develop, watching these directors execute some of these ideas inspired me and now I want to understand and experience the process at a deeper level.”
Tune in now.
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Photo Credit: George Muncey
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